Adam M. Brandenburger
Auteur van Spelen met de concurrent, speltheorie als strategisch wapen
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A fantastic book on Game Theory as a foundation for strategy in business.This book is very concise and refreshing. Helped me evaluate how I could change my game, so to speak. Absolutely love the explanation of the "Value Net" and "Win Win Theory". Very well written and the case studies make the book flow very well. I highly recommend.
Misschien vindt je deze ook leuk
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- 4
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- 298
- Populariteit
- #78,715
- Waardering
- 3.6
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- 2
- ISBNs
- 18
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- 5
this book, if used in practice by a novice, would either damage your business relationships (in many cases), or smack of a promotion not of co-opetition, but outright collusive practices
as the authors admit, quite a few of their suggestions would run afoul of anti-trust laws in any country that has a watchdog taking care of that...
not what you would expect from a book on the practical side of applied game theory (I have his previous book following the suggestion from a course on Game Theory from Yale, available online for free: http://oyc.yale.edu/economics/econ-159)
but it is still entertaining and worth reading, as a set of additional readings if you are coaching somebody on business ethics, as it obviously raises more questions than it answers (also if the authors give a try at Kotler-esque or McCormack-style advice): its title could be changed into "game theory for evil geniuses or wannabe godfathers"...… (meer)