Frederic Wakeman (1)
Auteur van The Hucksters
Voor andere auteurs genaamd Frederic Wakeman, zie de verduidelijkingspagina.
Frederic Wakeman (1) via een alias veranderd in Frederic Wakeman Sr..
Over de Auteur
Fotografie: Frederic Wakeman, Sr.
Werken van Frederic Wakeman
Titels zijn toegeschreven aan Frederic Wakeman Sr..
Tagged
Algemene kennis
- Geslacht
- male
- Relaties
- Wakeman, Frederic, Jr. (son)
Leden
Besprekingen
Lijsten
Prijzen
Misschien vindt je deze ook leuk
Gerelateerde auteurs
Statistieken
- Werken
- 12
- Leden
- 169
- Populariteit
- #126,057
- Waardering
- 3.7
- Besprekingen
- 3
- ISBNs
- 18
- Talen
- 1
The year is 1945. The war is still going on, but with its outcome by now a foregone conclusion. Our man Victor Norman is back home from his stint as a radio propaganda/public relations man in the Army. His self loathing, due to the fact that his 4F status has kept him out of a combat role, is doing battle with his instinct for self-presevation and advancement, and he wangles himself a high-level job at a New York ad agency whose principle client is a soap manufacturing company run by its autocratic and sadistic owner. Norman's advantage is that he really doesn't give a damn. Plus, he's generally the cleverest person in the room, able to out-strategize clients, bosses, co-workers and potential opponents. But that cynicism and lack of engagement is also Norman's fatal flaw for the lack of self-respect and despair is always riding just below the surface.
The writing in this novel is very sharp and the reader is generally engaged and often amused, though the satiric, not-quite-real-life qualities of the story are always apparent. The whole production is a warning shot across the bow of American culture: Wakeman is telling us that, while of course there was nothing new about hucksterism, consumerism was coming for America and it was coming hard, with the mass-media of radio at that point leading the way. The reader remains interested in how all of this is going to work itself out for Norman. Will he give in to the pressures of prestige and wealth and allow himself to tumble into the spiritual black hole of the Ad Biz, or will something occur to show Norman another way?
Unfortunately, at least for me, the final quarter of the book includes a plot development that, while mostly believable, is rendered in an entirely overwrought manner, explaining to me why this book is essentially unknown to us despite its popularity in the late 40s. Still this novel was very much worth reading, I thought, as an interesting time piece. Also, for the most part, it was an enjoyable reading experience for me.… (meer)