Klik op een omslag om naar Google Boeken te gaan.
Bezig met laden... How McGruff and the Crying Indian Changed America: A History of Iconic Ad Council Campaignsdoor Wendy Melillo
Geen Bezig met laden...
Meld je aan bij LibraryThing om erachter te komen of je dit boek goed zult vinden. Op dit moment geen Discussie gesprekken over dit boek. Geen besprekingen geen besprekingen | voeg een bespreking toe
"How McGruff and the Crying Indian Changed America- A History of Iconic Ad Council Campaignsdetails how public service advertising campaigns became part of our national conversation and changed us as a society. The Ad Council began during World War II as a propaganda arm of President Roosevelt's administration to preserve its business interests. Happily for the ad industry, it was a double play- the government got top-notch work; the industry got an insider relationship that proved useful when warding off regulation. From Rosie the Riveter to Smokey Bear to McGruff the Crime Dog, How McGruff and the Crying Indian Changed Americaexplores the issues and campaigns that have been paramount to the nation's collective memory and looks at challenges facing public service campaigns in the current media environment." Geen bibliotheekbeschrijvingen gevonden. |
Actuele discussiesGeen
Google Books — Bezig met laden... GenresDewey Decimale Classificatie (DDC)659.19Technology Management and auxiliary services Advertising And Public Relations AdvertisingLC-classificatieWaarderingGemiddelde: Geen beoordelingen.Ben jij dit?Word een LibraryThing Auteur. |