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Bezig met laden... The lawyer's guide to marketing on the internetdoor Deborah McMurray
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Transform your website, e-mail, social media, and overall online marketing strategy Get closer to your target prospects and clients in ways that are proven and meaningful to buyers of legal services. Choose a mix of tools that will measurably move the needle using the advice in The Lawyer's Guide to Marketing on the Internet, Fourth Edition. Look inside to learn about: -Internet marketing strategies and how to build your own plan -Content marketing that targets and speaks to your desired audiences -Today's websites--from "must do..." to "definitely don't..." -The Ten Foundational Best Practices for law firm websites -The latest survey of the AmLaw Global 50 websites -Today's technologies and platforms -Website timelines, budgets, hosting, and contracts -Announcing, growing, and promoting your website -Mobile sites--so critical today -Social media ins and outs -E-mail marketing -Multimedia content including videos, podcasts, and webinars -Search engine optimization (SEO) -Website vendors and other consultants -Analytics and measuring your ROI -The ethics of client development using technology and the Internet Geen bibliotheekbeschrijvingen gevonden. |
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Google Books — Bezig met laden... GenresDewey Decimale Classificatie (DDC)340.068Social sciences Law Law Law Business ManagementLC-classificatieWaarderingGemiddelde: Geen beoordelingen.Ben jij dit?Word een LibraryThing Auteur. |