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Bezig met laden... Golden Legacy: How Golden Books Won Children's Hearts, Changed Publishing Forever, and Became An American Icon Along the Way (2007)door Leonard S. Marcus
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L'histoire de l'édition des petits livres d'or, partis de France pour les Etats-Unis puis revenus en Europe. Ack. ?áI tried, but found this unreadable. ?áMuch more about the publishing industry than about books, or culture, or?áchildren, or families. ?áSome biographical commentaries on some of the artists and writers, and a few reflections from published authors who grew up with favorite Golden Books, but nothing at all like what I wanted. ?áI did turn every page and read what I could. ?áI did enjoy the pictures. ?áBut, blech. If you know of an alternative, please comment! My wife (the children's author and illustrator) was reading this book and laid it on the bed. I happened to see a couple of illustrations and I was hooked. This book will drive you into the depths of nostalgia like nothing else. Gorgeous covers -- you can skim most of the text, which while interesting, relates to a lot of the business aspects of Golden Books -- of all those books we loved and treasured as children. Remember [b:The Color Kittens|237346|The Color Kittens (Little Golden Book)|Margaret Wise Brown|http://photo.goodreads.com/books/1172992302s/237346.jpg|2986158] and [b:The Poky Little Puppy|505304|The Poky Little Puppy (A Little Golden Book Classic)|Janette Sebring Lowrey|http://photo.goodreads.com/books/1175316752s/505304.jpg|493345]? Golden Books created a sensational business model that sold thousands of books at very inexpensive prices in supermarkets and began careers for many illustrators like Richard Scarry and the Provensons. At one point they were so successful that the Little Fat Policeman was given to every rookie NYPD cop in their orientation packet in the fifties. By the late nineties, however, a company that had enthralled two generations of children was on hard times and subject to takeover bids and buyouts. A desperate attempt was made to capture the school market with the Road-to-Reading series (my wife's [b:Little Prince Know It All|861814|Little Prince Know It All (Road to Reading Mile 3 Reading on Your Own)|Sheila Kelly Welch|http://photo.goodreads.com/books/1230827139s/861814.jpg|847242] was part of that series although she did not illustrate that title.) Unfortunately, when Random House took over the remnants of Golden Books they discontinued that series and replaced it with their own. (The conspiratorialists among us would argue they did it to eliminate competition. Whatever.) I remember loving Golden Books as a child. My kids did, too. I remember Marc, now thirty and always a stickler for detail, pointing out a mistake. "But Dad, it says he hit his finger." The illustration showed a banged up thumb. You will love this book. In Golden Legacy, Leonard Marcus shows how the development of Golden Books changed the face of children’s book publishing forever because of resourceful people who thought outside the box. For the first time, children’s books were 25 cents, and not $2 or $3. Instead of buying just one book, parents bought twelve. Children had many books at their disposal, and The Poky Little Puppy has since been the best-selling children’s picture book of all time. Golden Legacy details the history of Golden Books, the authors, and the illustrators that thousands of people grew up with. But Golden Legacy provided, for me, so much more. It details the history of the publishing company (of various names) that published Golden Books through the years, and it even more interestingly detailed children’s publishing in general. I learned how stereotype in illustration became a problem for the company, and illustrations were adapted or redone in the face of civil rights. Finally, in a fascinating way, I learned how children’s books got into the hands of children - and how and why they became best sellers because of marketing and low price. In the end, I was delighted to see just how children were the true winners. More detailed review on my blog geen besprekingen | voeg een bespreking toe
a Presents a history of Golden Books, discussing how it was founded in the mist of World War II providing quality books at inexpensive prices and used innovative writers and marketing techniques to establish itself as a highly successful publishing firm. Geen bibliotheekbeschrijvingen gevonden. |
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Google Books — Bezig met laden... GenresDewey Decimale Classificatie (DDC)070.5083Information Journalism And Publishing Journalism And Publishing PublishingLC-classificatieWaarderingGemiddelde:
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