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For 20 years, Anne Cooper Ready has been coaching executives and through the media at her company Ready for Media

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Seize Communication Chances

Perhaps the number one criterion for professional advancement is the ability to communicate.

Clearly, it is the third “C” in any relationship, following closely behind chemistry and compatibility. Much of what we say is spontaneous. To help readers build confidence for these moments author Anne Cooper Reader, a writer and communications coach, offers a checklist of “Cs” to muster their confidence.

Be:
• Concise – Audiences appreciate brevity.
• Conversational – Practice dropping your plugs naturally, without overdoing them.
• Careful – Sound bites take on a life of their own.
• Candid – Simple honesty is refreshing in today’s world of spin.
• Cogent - Before you begin, decide what you want to accomplish. Then go for it.
• Convincing – To compel, your speech must make sense.
• Confident – Fake it if you have to. Be prepared and rise to the occasion.
• Clear – Logic makes the case.
• Compassionate
• Cool
• Calm
• Collected
• Compelling – Touch each audience member with your voice.
• Consistent – This is crucial.
• Credible
• Controversial – If it serves the greater purpose, use it.
• Charismatic

Anne Cooper Ready provides readers with strategies, tips and tactics to navigate the shoals when they are asked to give a few words and not given a lot of time to prepare.
… (meer)
 
Gemarkeerd
PointedPundit | Mar 28, 2008 |

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Werken
1
Leden
38
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#383,442
Waardering
5.0
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1
ISBNs
3