Afbeelding auteur
6 Werken 50 Leden 0 Besprekingen

Over de Auteur

Kenneth B. Kahn, PhD, is Professor of Marketing and Director of the da Vinci Center for Innovation at Virginia Commonwealth University in Richmond, Virginia. His teaching and research interests address product development, product management, and demand forecasting of current and new products. He toon meer has consulted with and conducted training sessions for numerous companies, and has been a PDMA member since 1989. Sally Evans Kay has been active in PDMA since 1988 both nationally and at the chapter level and currently chairs The Outstanding Corporate Innovator Award Committee. Rebecca J. Slotegraaf, PhD, is Associate Professor of Marketing and Whirlpool Faculty Fellow at the Kelley School of Business, Indiana University. She serves on the editorial boards of the Journal of Marketing, Journal of Product Innovation Management, and others. Steve Uban, PE, NPDP, has been a practitioner in research and new product development for almost 40 years. Mr. Uban is a Professional Engineer and Certified New Product Development Professional and is on the board of the PDMA Foundation. toon minder

Werken van Kenneth B. Kahn

Tagged

Algemene kennis

Geslacht
male

Leden

Statistieken

Werken
6
Leden
50
Populariteit
#316,248
Waardering
½ 3.5
ISBNs
30

Tabellen & Grafieken