"Guaranteed to keep readers up long after prime time, The Box re-creates the old-time TV years through more than three hundred interviews with those who invented, manufactured, advertised, produced, directed, wrote, and acted in them." "Here are household names and fascinating unknowns, from the brilliant RCA scientists, flying paper airplanes off the top of the Empire State Building, to Uncle Miltie, Rod Steiger, Imogene Coca, Studs Terkel, Edward R. Murrow, and Paddy Chayefsky. Go behind the scenes of many of television's classic shows and learn whether Father really did know best, and laugh at the hilarious low-budget antics of Captain Video (remember the opticon scillometer?). Hear about the great pioneering stations in Los Angeles, Chicago, New York, and Philadelphia, where the horses ate the microphones on TV's only live daily western, and finally get the truth about the quiz show scandals that rocked America."--Jacket.