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Bezig met laden... Alexey Brodovitchdoor Kerry William Purcell
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Alexey Brodovitch (1898-1971) is a legend among graphic designers. A Russian who fled the Bolshevik Revolution to settle eventually in Paris and then New York, Brodovitch was one of the pioneers of graphic design in the twentieth century. Brodovitch was Art Director of Harper's Bazaar for over two decades (1934-58); he designed and produced several exquisite and highly collectable books with collaborators such as Richard Avedon and André Kertész; he was a talented photographer himself; and, through an informal class called the Design Lab in New York, he trained a younger generation of photographers and designers who went on to become famous artists and art directors in their own right. This book is a comprehensive monograph on Brodovitch's life and work, drawing from interviews with a wide spectrum of colleagues and collaborators - and assimilating previously unpublished material from archives and private collections around the world - to offer an in-depth analysis and appreciation of Brodovitch's unique and lasting contribution to the visual arts. Geen bibliotheekbeschrijvingen gevonden. |
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Google Books — Bezig met laden... GenresDewey Decimale Classificatie (DDC)741.6092The arts Graphic arts and decorative arts Drawing & drawings Graphic design, illustration, commercial art History, geographic treatment, biography BiographyLC-classificatieWaarderingGemiddelde:
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Among Brodovitch's countless innovations were the integration of image and text, cropping of photographs, use of white space, and the creation of dynamic double-page spreads, things every designer and reader takes for granted today. In fact, so many of Brodovitch's ideas became part of the design vernacular, that looking at this book—which gives a brief biography of the iconic art director followed by examples of his page layouts and covers—I had to think back to my own design student days, when I was hit full force by the freshness of his ideas given their historical context and looked to such material as a frequent source of inspiration. The reproduction quality leaves something to be desired, but then, printing standards were not what they are today and the layouts look exactly like the historical documents they have become in the 21st century. ( )